THE DATABASE
SaaS
Product-led growth, free tiers, and the SEO surfaces SaaS companies quietly build.
3 teardowns
TTally
MembersTally — free tier as a growth loop
A forms tool that gives away so much the free plan itself becomes the marketing. Where the loop closes, and where it leaks.
SaaS
2.4M/mo
8 min read
LLinear
MembersLinear — premium brand, quiet distribution
Beloved by builders, nearly invisible to search. Linear grows on taste and word-of-mouth — but is the changelog engine enough? A full growth autopsy.
SaaS
1.9M/mo
12 min read
NNotion
FreeNotion — the programmatic-SEO machine
Notion doesn't have a content team pumping out blog posts. It has a template — and hundreds of thousands of pages built from it. Here's how one page design, pointed at the right intent, becomes millions of organic visits a month, plus the two places the machine quietly leaks.
SaaS
12.4M/mo
14 min read